Customized cars are a hit these days because they can be made according to the owner's desire. What the owner wants, the owner gets and customizing is something that an owner would want for their cars since it would distinguished the car from other car. With a customized car, you can be an instant star among your friends.
The game is played via mouse and you need to make sure that your car stand out from the rest. Choose, which customization would you like and no one can say that it is ugly simply because that is how you want it.